First Class counties are facing a total combined revenue loss of £85m. This is due to lost income from matchdays, conferences, and events. Despite the £61m emergency interim support launched by the ECB, there will still be a shortfall of over £20m in the county system. As a result, many of the...

esports has always been an interesting investment opportunity because of its diverse growing audience - everything that traditional sports properties are desperate to become - young, global and digital. Covid-19 has increased the disparity between the two. As traditional sports have faltered wit...

Oakwell Partner Doug Harmer was recently interviewed by Tracy Holmes on the popular sports podcast 'The Ticket'. Doug discussed some of the challenges facing sport due to Covid-19. Despite the economic uncertainty due to Covid-19, Doug is "overwhelmingly optimistic about sports" in the long-t...

Sportcal has written about the findings of Oakwell’s latest research report – which analyses the financial impact and disruption Covid-19 is likely to have on the EFL. Our research shows the current crisis will increase the pressure on an already unsustainable business model, and suggests that a ...

The sustainability of rugby in tiers below the top leagues is a challenge faced all around the world. As reported in The Daily Telegraph, Oakwell was delighted to give the RFU an independent overview of its place in rugby union’s economic ecosystem. Full article below: In November 2017, the R...

Covid-19 is affecting the business of all sports. The EFL is one such example and Andrew Umbers, Partner at Oakwell Sports Advisory, joined the popular podcast ‘Going up Going down’ – produced by ‘The Athletic’ sports journalism website - to talk about it. Andrew discussed the long-term finan...